Lucky Craft

Lucky Craft Japan: Innovation and Precision in Jerkbaits, Crankbaits, WTD, Poppers, and Swimbaits

Lucky Craft is a pioneering Japanese brand and a global leader in hardbait production, celebrated for revolutionizing lure fishing with innovative, tournament-tested designs. Their philosophy blends craftsmanship with superior engineering to create lures that consistently catch fish.

Weight Transfer Technology and Suspending Action

The brand is famous for its weight transfer system, ensuring long and precise casts essential for covering vast areas. Lucky Craft lures are designed for incredibly realistic actions, often featuring strong body roll and vibration during pauses (suspending action), perfectly mimicking a wounded baitfish.

World-Famous Jerkbaits and Topwater Lures

• Pointer Series: The world's most famous and best-selling jerkbaits in Japan and the USA. Regarded as the gold standard for suspending jerkbaits, featuring a deadly darting action for saltwater, trout, and bass fishing.

• Topwater: The legendary Sammy and Gunfish, undisputed leaders in surface Walk the Dog lures.

Crankbaits and Specialist Collections (Saltwater & Trout Area)

• Crankbaits: The LC (Flat CB) and LV (Lipless) series, famous for their bass fishing efficiency and extreme depth capabilities (e.g., LC 2.0 XD).

• Legendary Saltwater Lures: The catalog includes icons like Flash Minnow, Yawara, Gunfish, Sammy SW, G-Splash, and Flash Minnow Slim Seafinger.

• Trout Area: Lucky Craft produces specialized lures such as the Cra-Pea, AIR Blow, and Air Claw.

Choose the Japanese performance of a market leader like Lucky Craft. Buy now at www.bassstoreitaly.com, the largest online predator fishing store in Europe.