Rapala

🎣 The RAPALA Legend: Over 90 Years of Innovation

RAPALA is not just a brand; it is a legend that has defined predator fishing for over nine decades. Founded by the Finnish fisherman Lauri Rapala in 1936, the company was born from observation and intuition, giving rise to the first, iconic lure: the Original Floating Minnow.

Today, every single Rapala lure is the result of this legacy of craftsmanship perfection and constant innovation. When you choose a Rapala artificial, you are choosing:

• Inimitable Action: Every lure is designed to perfectly replicate the swimming motion of an injured fish. This irresistible movement, like that provided by the classic SHAD RAP or the versatile X-RAP, is the trademark of Rapala.

• Complete Range for Every Predator: We offer the entire collection, from elite models like the CD ELITE and SHAD RAP ELITE, to workhorses like the RAPALA JOINTED and the X-RAP CD. You will also find the wider profiles of the MAX RAP and the specialists SHAD DANCER.

• Modern Innovation: Rapala doesn't stop at tradition. Discover the latest frontier of high-tech softbaits with the CRUSH CITY line and the large pike lures like PETO, OTUS, MAVRICK, and SHADOW RAP GLIDE, covering every need, from trout fishing to sea spinning.

Choose the quality proven in over 140 countries. Bass Store Italy offers you the entire range of the official RAPALA catalog at your fingertips.

🎣 The Icon: The Evolution of the RAPALA Minnow

There would be no modern spinning fishing without the Rapala line. Discover the models that made history:

Performance From Tradition to Innovation

From Rapala minnows that have set records, to the latest crankbaits and swimbaits, Rapala continues to push the boundaries of technology, ensuring every cast is a step closer to the catch.

Buy now on bassstoreitaly.com the online shop with the largest catalog of fishing tackle ready for immediate delivery in Europe!